Sports News---NIL, Big 12

TNmavol · Aug 18, 2021

Top Stories

The NHL board of governors unanimously voted to add advertising patches to jerseys beginning with the 2022-23 season, according to a memo emailed to all 32 teams, who are now free to negotiate with potential partners. The jersey ads, which follow the league's introduction of helmet advertising last season, are limited to a rectangular space 3 inches by 3.5 inches, making them slightly larger than the patches the NBA implemented beginning with its 2017-18 season. (Sportico)
MLB hired former Marriott International marketing head Karin Timpone as its chief marketing officer, filling a role that had been vacant since 2016 and in which she will report to Chris Marinak, the league's chief operations and strategy officer. Timpone, who oversaw the creation of Marriott's Bonvoy loyalty program, will be responsible for events, design services, international marketing and product marketing at MLB. (Sports Business Journal)
The NBA released its national TV game schedule for opening week - which tips off Oct. 19 on TNT with the defending champion Milwaukee Bucks hosting the Brooklyn Nets and the Los Angeles Lakers hosting the Golden State Warriors - and Christmas Day. The first four days of the season will feature eight nationally televised games featuring 12 different teams, the last eight MVPs and three rematches from the 2021 playoffs. (The Athletic)

COLLEGE SPORTS

Chris Braswell Lands Alabama's First Cobranded Merchandise Deal Under NIL
Ross Dellenger, Sports Illustrated
Chris Braswell is the first Crimson Tide player to sell his own branded merchandise featuring the school's famed scripted A. In one of the country's first colicensing apparel arrangements, Braswell, a redshirt freshman linebacker, and Alabama, one of the biggest brands in the sport, struck a deal with a third party to produce a cobranded T-shirt displaying both Braswell's last name and the school's trademark Crimson color and logo.

Florida State Football Team Scores NIL Cash Deal From Crypto Company
Ross Dellenger, Sports Illustrated
Yummy Crypto, a four-month-old cryptocurrency company, is offering $500 to all eligible Florida State football players during the first month of the season in the latest team-wide endorsement arrangement. Though the deal was inspired by the Miami football team's annual venture, Yummy Crypto is offering the deal for only one month, September, with the possibility of extending it further.

Big 12 teams face forfeits if virus keeps them from playing
The Associated Press
Big 12 teams unable to play a game this fall because of COVID-19, or any other reasons, will have to forfeit and be given a loss in the conference standings. A no contest would be declared only if both teams are unable to compete, and there are no plans to make up any games not played as scheduled.

Miami could drop 200 NFTs this school year
Michael Smith, Sports Business Journal
Miami's new NFT marketplace, Canes Vault, has started its first three auctions - one on Monday and two today. Jason Layton, the Canes' Deputy AD/ & CFO who took the lead on this leap into the NFT space, projects that Canes Vault will drop 200 new NFTs this academic year.

It's booked: UND hockey is headed back to Vegas
Brad Elliott Schlossman, Grand Forks Herald
Close to four years after UND played Minnesota in a raucous, sold-out game in the 7,500-seat Orleans Arena, the Fighting Hawks will return to Vegas and play at T-Mobile Arena, the 17,500-seat home of the NHL's Golden Knights. UND will play Arizona State on Oct. 29, 2022 in the U.S. Hockey Hall of Fame Game.

---Morning Consult
GBO
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mistycable · Aug 18, 2021